Power Progress International | Flash Battery opens U.S subsidiary

Italy-based Flash Battery has opened offices and a warehouse in Houston, Texas

Flash Battery, a producer of lithium batteries for industrial machinery and electric vehicles based in Reggio Emilia, Italy, has announced the inauguration of Flash Battery Inc., its new U.S. subsidiary. The company has opened offices and a warehouse in Houston, Texas.

Flash Battery Inc. was officially established in 2023 in advance of the company’s arrival in the U.S. With the opening of the Texas location, the company hopes to strengthen its market presence in the region, which currently represents 35% of turnover when taking into account direct and indirect sales (i.e., batteries installed in machines and industrial vehicles and exported to America).

“The choice of Houston as headquarters is strategic with respect to our plans for development, and above all for aftersales service to support the American, Mexican and Canadian markets, which represent a fast-growing market for us,” said Marco Righi, CEO and co-founder of Flash Battery.