Ivt International | Powerful ambition

In this exclusive interview, Flash Battery Ceo Marco Righi discusses the latest innovations in battery technology for off-highway vehicles, his predictions for the future of the industry and his company – and tells the story of how his business began

The electrification of off-highway machinery has evolved over the last decade and more, from concepts and prototypes, to now being one of the primary areas of focus for vehicle designers – and Flash Battery, founded in Italy in 2012 by Marco Righi and Alan Pastorelli, has been serving the industry throughout this development. The Flash Battery success story continued recently with the opening of its first strategic operational site in the United States, designed to meet the growing needs of global customers.

“We understood the requirements from our customers to be close to the final product, to support the technicians with our technicians, especially in the US, Canada, and Mexico area,” says Marco Righi, speaking from his company HQ in Sant’Ilario d’Enza, near Parma, Italy. “We produce customized batteries for OEMs of industrial vehicles like cranes, cleaning machines, construction logistics, marine, railway, and agricultural machinery. We mainly provide batteries in the European market, but the OEMs export their vehicles everywhere.” The US facility is primarily geared towards enhancing after-sales support. “We have a stock of components and a facility with a workshop,” says Righi. “They are also able to support customers in the field.”